What you get with me
I am an experienced people manager and team leader. I'm also incredibly passionate about User Experience. I love talking about UX with people across the business from the C-level to interns. As a lover of collaboration, I bring heart, humor, and a level head to projects.
I'm not a full-blown unicorn, but I can work up a little magic.
My skills transfer easily across businesses. Things I learned from 6th graders reading maps helped me develop solutions for people making international wire transfers.
I have more than 17 years of Internet product development experience across several industries including Financial Services, Education, and Retail and Consumer Products.
Research With an Eye For Action
I employ several techniques to gather information from users including: contextual inquiry, moderated and unmoderated testing, interviews, and surveys. This work informs persona development. The personas help me focus attention on specific user needs that were discovered during the research. I am also proficient providing expert reviews, gathering requirements, and supporting business goals.
Information gathered from research helps to drive my design decisions when I develop IA, site maps, user flows, and interactions.
Flexible Processes and Frameworks
My UX design process includes (but isn't limited to) brainstorming, reviewing customer service logs and referral logs, joint-application design workshops, drawing sketches and white boarding, contextual inquiries, desirability studies, developing information architecture, building and testing personas, creating a content strategy, designing wireframes and creating mid-fidelity prototypes. And I test, revise, and validate along the way by employing techniques ranging from 5-second tests to full, in-person UX studies.